Our company

We make products, that make people love to cook.

As a German family-run company since 1984, ELAG remains until today true to its core values. Our team consists of experienced engineers, smart designers and young entrepreneurs. All are determined to deliver high-quality and functional cooking appliances for the kitchens at home and professional kitchens equally. We love perfection and embrace change. Our products are characterized by their long-lasting design and their unique cooking functions.

Since the start, we strive to bring true value and quality of life to our customers. Our innovative LeMax Grills have changed the way we think about cooking. The direct cooking concept on glass-ceramic was invented by ELAG to bring healthier and efficient cooking without pots and pans into the kitchens at home. LeMax offers until today unrivaled cooking possibilities. For this reason, people that use ELAG products love to cook.

Lothar Schubring

– CEO & Founder –

Max F. Schubring

– Head of Sales and Marketing –

Our business units

Professional Products

Consumer Products

OEM, ODM & Manufacturing

Design
Exclusive and durable design

Over the past decades, the developers and designers at ELAG have developed a unique and distinctive form language for our products. The design of ELAG cooking appliances is beautiful and elegant, and still serves its user in the form of more safety or more functionality.

Our cooking appliances radiate professionalism, performance and longevity.

Quality
True product quality is noticeable

Our products are made of high quality materials, like of thick stainless steel and the most innovative insulation material. Thanks to our many years of experience in the gastronomy business, we know what is important, so that a cooking product serves its owner for a long time and creates added value in the kitchen.

Many of the components used in our consumer products are the same as the ELAG products, which professionals have been able to rely on for years. ELAG cooking appliances are subject to several strict quality controls along the production line. To ELAG it is important to always train its employees and to put them under our quality requirements. Consequently, production workers at ELAG enjoy responsibility and pride for the product.