Welcome words
Welcome to ELAG

“As a family-run company, since the foundation of ELAG in 1984, we have set a new benchmark for cooking. For many years, our cooking appliances have been used and appreciated by talented chefs in gastronomy. Our cooking appliances meet high quality and performance requirements and lead to more creativity and freedom when cooking. Our competence in the catering trade has grown to our brand and product understanding for our cooking appliances in private households. Already, at first sight, our products are characterized by their long-lasting design and their special cooking functions. For example, our innovative LeMax grills and their direct cooking concept on glass ceramics bring the healthy and efficient cooking without pots and pans to the household. LeMax enables unrivaled possibilities for the private chef in cooking. For this reason, creative and ambitious cooks opt for ELAG.

We wish you much pleasure with our cooking products! Our team will always be at your disposal for advice or other matters. ”


Lothar Schubring                        Max F. Schubring

 – Managing director –                        – Sales and marketing manager –

The company ELAG

ELAG was founded in 1984 in Rosbach, Hessen, Germany. Until the end of the 1990s ELAG served the European event gastronomy with its range of high-quality cooking utensils. Thanks to its innovative development of direct cooking on glass ceramic in the late 1990s, ELAG has already made a name for itself in professional kitchens.

At the turn of the millennium, the focus was steadily on glass-ceramic cooking utensils and the additional focus on private households and the international market. Since then, ELAG has been developing and producing high-quality cooktops, Teppanyaki grills, grill carts and its LeMax grill products at the company’s current location in Neu-Anspach under stringent German quality standards.

Since then ELAG has been known in many countries as a synonym for innovation and creativity in the kitchen.


in Rosbach

Year of founding

Hessen, Germany

Company headquarters

Glas ceramic cooking appliances


Quality, precision, innovation, longevity, value

Brand values

Our properties

More than 30 years experience

Focus on Quality Management

Product Consulting

Quality “Made in Germany”

Individual Product Design


Using Latest Technology

Our business units

Professional Products

Consumer Products

OEM, ODM & Manufacturing

In the heart of Europe

Our brands

The Brand ELAG.

Discover the values of the brand ELAG.

Noticeable true product quality 

Our products are made of high quality materials, such as thick stainless steel and the most innovative insulation material. Thanks to our many years of experience in the gastronomy sector, we know what is important, so that a cooking product serves its owner for a long time and creates added value in the kitchen.

Many of the components used are identical to the ELAG products, which professionals have been able to rely on for years in the gastronomy sector. ELAG cooking appliances pass several stringent quality controls along the production line. It is an objective of ELAG employees to always train and to make them one of our quality requirements. Consequently, production workers at ELAG enjoy responsibility and pride for the product.

Brand values






The brand LeMax.

Discover the values of the brand LeMax.

Exclusive and durable design

Over the past decades, the developers and designers of ELAG have developed a unique and distinctive form language for our products. The design of ELAG cooking utensils is elegant, but it still serves its user for example in the form of more safety or more cooking pleasure.

Our cooking appliances radiate professionalism, performance, and longevity.

Brand values






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+49 (0)6081 958140